diff --git a/index.html b/index.html
index 9ddacf5..fe7b1d8 100644
--- a/index.html
+++ b/index.html
@@ -13,7 +13,7 @@
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         <link media="screen" rel="stylesheet" type="text/css" href="css/site.css">
         <meta property="title" name="title" content="Independent Bookstores of New York City - Best Community Bookstores in NYC">
-        <meta property="description" name="description" content="Your guide to and map of all independent bookstores in New York City. If you're looking for a community bookstore in NYC, this site provides a full list including locations, descriptions, and other features.">
+        <meta property="description" name="description" content="Your guide to and map of all independent bookstores in New York City. If you&apos;re looking for a community bookstore in NYC, this site provides a full list including locations, descriptions, and other features.">
         <meta name="twitter:card" content="summary">
         <meta name="twitter:site" content="www.nycbookstores.org">
         <meta name="twitter:title" content="NYC Bookstores">
@@ -617,6 +617,15 @@
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+    <script>
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+
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+      ga('send', 'pageview');
+    </script>
 
 
 </body></html>
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